Shopify Pricing 2024 – New Plans & Offers

Choosing the right Shopify plan is key to building a successful online store, whether you’re starting fresh or upgrading your platform.

Shopify’s pricing ranges from $29/month to $299/month across its 3 main plans, offering flexibility to match diverse business needs.

As a top e-commerce solution, Shopify caters to businesses of all sizes with powerful tools and customizable features. But how do you decide which plan fits your goals?

This Shopify pricing guide covers plan details, extra costs, and discount opportunities to help you select the perfect option for your business.

Shopify Pricing Plans Overview

Before knowing the details, let’s take a quick look at Shopify’s standard pricing plans:

FeatureBasic ShopifyShopifyAdvanced Shopify
Monthly Price$39$105$399
Annual Billing Price$29$79$299
Transaction Fees (non-Shopify Payments)2.00%1.00%0.60%
Free Trial3 days3 days3 days
Staff Accounts1515
ReportingBasicProfessionalAdvanced
Customer Support24/724/724/7 Priority
Shopify POS LiteIncludedIncludedIncluded

Shopify Pricing Plans – Detail Breakdown

Now, let’s explore each Shopify plan in greater detail to help you determine which one aligns best with your business requirements.

1. Shopify Basic Plan – $29/month Billed Yearly

The Shopify Basic plan is an excellent starting point for new entrepreneurs and small businesses venturing into e-commerce. Priced at $29 per month, it provides essential features for launching and managing an online store effectively. 

 Shopify Basic Plan

This plan offers a comprehensive set of tools to help you launch your business, including a fully functional website and blog and the ability to sell through multiple channels, such as social media and online marketplaces.

Key Plan Highlights:

  • Unlimited product listings
  • 24/7 customer support
  • Abandoned cart recovery
  • Discount code creation
  • Manual order creation
  • Shopify POS Lite for in-person selling

Best Suitable For: New entrepreneurs, small businesses, and those testing the e-commerce waters. It’s ideal for businesses with moderate sales volumes looking to establish their online presence without a significant upfront investment.

2. Shopify Plan – $79/month Billed Yearly

The standard Shopify plan, priced at $79 per month, offers additional features and capabilities for growing businesses with higher sales volumes. 

Shopify Plan

This plan builds upon the Basic plan’s foundation, providing more advanced tools for business growth and management. It’s designed to support businesses as they scale, offering enhanced reporting capabilities and more flexible staff management options.

Key Plan Highlights:

  • All Basic Shopify features
  • Professional reports
  • Up to 5 staff accounts
  • Gift card creation
  • Lower credit card rates
  • USPS Priority Mail Cubic pricing

Best Suitable For: Established businesses with steady sales and a need for more advanced reporting and staff management. 

This plan is ideal for businesses that have outgrown the Basic plan and require additional tools to support their expansion and improve operational efficiency.

3. Shopify Advanced Plan – $299/month Billed Yearly

The Shopify Advanced plan, at $299 per month, is designed for high-volume sellers and businesses requiring advanced features and reporting capabilities. 

Shopify Advanced Plan

This top-tier plan offers the most comprehensive set of tools and features within Shopify’s standard pricing structure. It’s built to support complex business operations, providing advanced automation, detailed reporting, and the lowest transaction fees.

Key Plan Highlights:

  • All Shopify plan features
  • Advanced report builder
  • Third-party calculated shipping rates
  • Up to 15 staff accounts
  • Lowest transaction fees
  • Shopify Flow for workflow automation

Best Suitable For: High-volume sellers, businesses with complex shipping needs, and those requiring in-depth analytics and reporting. 

This plan is particularly beneficial for businesses with multiple locations, complex inventory management needs, or those seeking to optimize their operations through advanced automation and reporting tools.

4. Shopify Starter Plan – $5/month

For those looking to dip their toes into e-commerce without a full-fledged online store, Shopify offers the Starter plan at $5 per month. This entry-level plan is designed for individuals or small businesses who primarily sell through social media or want to add e-commerce functionality to an existing website. 

Shopify Starter Plan

While limited in features compared to the standard plans, it provides a low-cost entry point into the Shopify ecosystem.

Key Plan Highlights:

  • Sell through social media and messaging apps
  • Create product pages and buy buttons
  • Basic inventory management
  • Limited to 1,000 products

Best Suitable For: Side hustlers, social media sellers, and those testing product ideas. It’s an excellent option for creators, influencers, or small businesses looking to monetize their social media presence or add e-commerce capabilities to their existing online platforms without the need for a full online store.

5. Shopify Plus Plan – $2,500/mo For 1-year Term

Shopify Plus is an enterprise-grade solution for high-volume merchants and large businesses, with pricing starting at around $2,000 per month. 

Shopify Plus Plan

This plan offers unparalleled scalability, customization options, and support for businesses operating on a global scale. 

Shopify Plus provides a robust infrastructure capable of handling high-traffic volumes and complex business operations across multiple markets and currencies.

Key Plan Highlights:

  • Customizable checkout
  • Advanced API access
  • Dedicated account manager
  • Unlimited staff accounts
  • Enhanced security features

Best Suitable For: Enterprise-level businesses, high-volume merchants, and international brands. 

Shopify Plus is ideal for large-scale operations requiring extensive customization, integration with complex systems, and the ability to handle significant traffic and transaction volumes across multiple storefronts or international markets.

6. Shopify Retail Plan

For businesses focusing on in-person sales, Shopify offers the Retail plan, which includes enhanced POS features. 

This specialized plan is designed to bridge the gap between online and offline retail, providing a comprehensive solution for businesses with physical storefronts. 

Shopify Retail Plan

It offers advanced features specifically tailored to the needs of brick-and-mortar retailers, enabling seamless inventory management and sales tracking across both online and offline channels.

Key Plan Highlights:

  • Full POS Pro features
  • Unlimited registers
  • Staff roles and permissions
  • In-store analytics

Best Suitable For: Brick-and-mortar retailers, pop-up shops, and businesses with a strong physical presence. 

The Retail plan is particularly valuable for businesses looking to integrate their online and offline operations, manage multiple locations, and gain deep insights into their in-store performance and customer behavior.

Additional Shopify Costs

While Shopify’s base plans cover many essential features, there are additional costs to consider for a fully functional e-commerce operation:

1. Shopify Transaction Fees

Shopify charges transaction fees on sales made through external payment gateways. These fees range from 0.6% to 2.0%, depending on your plan. Using Shopify Payments eliminates these fees.

2. Shopify Themes

While Shopify offers free themes, Shopify premium themes can cost between $150 and $350, offering more customization options and features.

3. Domain Registration

A custom Shopify domain name typically costs around $14 per year through Shopify, though prices may vary based on the domain extension.

4. Shopify Apps

Extending your store’s functionality often requires apps, which can range from free to $200+ per month, depending on the app and your needs. Visit the Shopify app store to find the best selection of free and paid apps. 

5. Payment Processing Fees

Credit card processing fees apply regardless of your plan, typically around 2.9% + 30¢ per transaction for online sales when using Shopify Payments.

6. Product Shipping Costs

Shipping costs vary based on location, product size, and chosen carrier. Shopify offers discounted rates with major carriers, potentially saving you money.

Is There A Way To Try Shopify For Free?

 Shopify offers a 3-day free trial for all new users. This trial period allows you to explore the platform, set up your store, and test features before committing to a paid plan. 

No credit card is required to start the trial, giving you a risk-free opportunity to evaluate Shopify’s suitability for your business.

Does Shopify Offer A Refund?

Shopify does not offer refunds for subscription fees. Once you’ve paid for a subscription, you’re committed to that period. 

However, you can cancel or downgrade your plan at any time, and the change will take effect at the end of your current billing cycle.

Shopify Discounts 2024: Live

To make Shopify more accessible and cost-effective, the platform offers several discount opportunities:

1. Shopify $1 For First 3 Months

Shopify’s latest $1 promotion allows new users to access any standard plan for just $1 per month for the first three months. It’s an affordable way to explore Shopify’s features before committing to a full subscription.

This offer is perfect for e-commerce beginners or those switching platforms, enabling you to test Shopify’s capabilities at minimal cost.

2. Shopify Annual Pricing

For those looking for a long-term solution and additional savings, Shopify offers a 25% discount on annual subscriptions for all standard plans. 

Shopify Annual Pricing

This option not only provides cost savings but also ensures uninterrupted service for your e-commerce operations throughout the year. Here’s a breakdown of the savings:

  • Basic Shopify: Save $120 per year
  • Shopify: Save $312 per year
  • Advanced Shopify: Save $1,200 per year

By combining the $1 first-month offer with an annual subscription, you can maximize your savings and get your e-commerce business off to a strong start.

Shopify Alternatives

While Shopify is a popular choice, it’s worth considering alternatives to ensure you’re choosing the best platform for your specific needs. 

Here’s a comparison of top Shopify alternatives:

PlatformStarting PriceTransaction FeesKey Features
WooCommerceFree (hosting costs apply)Varies by a payment gatewayWordPress integration, highly customizable
BigCommerce$29/monthNoneUnlimited products, no transaction fees, multi-channel selling
Wix$27/monthNoneUser-friendly interface, AI-powered design tools
Squarespace$23/month3% on Basic planBeautiful templates, integrated marketing tools

Each platform has its strengths and may be better suited for different types of businesses. 

Consider factors such as ease of use, scalability, and specific features that are crucial for your operations when evaluating alternatives.

Conclusion: Shopify Pricing Plans Start From $29/Month!

Shopify offers a diverse range of pricing plans to accommodate businesses of all sizes and types, from budding entrepreneurs to established enterprises. 

With plans starting as low as $5 per month for the Starter plan and scaling up to enterprise-level solutions, there’s a Shopify option for every stage of your e-commerce journey.

To make the most of your Shopify experience and maximize savings, we recommend the following approach:

  1. Start with the 3-day free trial to explore the platform’s features.
  2. Use the $1 per month for 3 months offer to explore your selected plan.
  3. If satisfied, commit to an annual plan to save 25% on your subscription.

This strategy allows you to evaluate Shopify’s capabilities while thoroughly minimizing your initial investment. When budgeting for your e-commerce venture, remember to factor in additional costs such as themes, apps, and transaction fees.

Ready to launch your online store? Start your Shopify journey today and take the first step towards e-commerce success!

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